In 1978 one of the first martial arts shops (of Super Pro) opened in Rotterdam. Rotterdam has always been considered a boxing city. It is the home base of Bep van Klaveren "The Dutch Windmill" , Olympic champion of 1928. And of professional boxers former WBO world champion Regilio Tuur , former WBU world champion Don Diego Poeder and many others.
After the store became a great success, the owner founded the brand Super Pro Boxing Gear. With the slogan “the champions choice” the brand conquered its place in the Dutch boxing community in no time. For many champions the brand was literally their choice to train with. The brand also made a name for itself internationally and was exported all over Europe.
Collaboration with top trainer Dennis Krauweel
In the late 90s, the store and the brand Super Pro were taken over by Tom and his former business partner. Due to other priorities and the desire to grow, they decided to work together with the famous kickboxing trainer Dennis Krauweel . He became responsible for the brand. In the mid-2000s, Dennis continued on his own. He gained a large audience with the brand as a sponsor of the Super League events, which were broadcasted throughout Europe.
Ambassador Super Pro: Rico Verhoeven
Dennis himself, who traveled the world with his fighters from Japan to the United States, kept the brand low, waiting for the right partner to come along. In order to launch the brand on a global stage. Over the years Dennis has also built a brand that has also been appreciated by professionals, for example Rico Verhoeven (one of the best, if not the best Dutch kickboxer ever) is a face of Super Pro.
In 2018, Dennis and Sportief BV joined forces. With Dennis' expertise on the product and the community and Sportief BV's years of experience in production and distribution of martial arts products, an invincible team has emerged.
